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Solstice

Solstice

Client

Client

Solstice

Solstice

Type

Type

Web3 / Brand Identity

Web3 / Brand Identity

,

,

Digital

Digital

Year

Year

2025

2025

Project

Project

Solstice Labs AG, a Deus X Enterprise company, is pioneering a new era of financial asset management powered by DeFi. With a focus on accessibility, performance, and institutional trust, Solstice delivers core products including USX, a Solana-native stablecoin, and YieldVault, a permissionless protocol for earning institutional-grade yield. The brand also powers Solstice Staking, a trusted infrastructure provider securing over $1B in assets across 9,000+ validator nodes, all running on 100% renewable energy.

Solstice Labs AG, a Deus X Enterprise company, is pioneering a new era of financial asset management powered by DeFi. With a focus on accessibility, performance, and institutional trust, Solstice delivers core products including USX, a Solana-native stablecoin, and YieldVault, a permissionless protocol for earning institutional-grade yield. The brand also powers Solstice Staking, a trusted infrastructure provider securing over $1B in assets across 9,000+ validator nodes, all running on 100% renewable energy.

Brief

Brief

To build a category-defining brand and digital experience that embodies Solstices mission: Create a visual identity that balances cutting-edge innovation with trust, stability, and user-first design. Translate complex DeFi concepts into intuitive, engaging, and accessible content. Craft a best-in-class brand and digtal platform that builds credibility with retail users, institutional investors, and strategic partners. Deliver a visual showcase that inspires confidence and positions Solstice at the forefront of the DeFi movement.

To build a category-defining brand and digital experience that embodies Solstice’s mission: Create a visual identity that balances cutting-edge innovation with trust, stability, and user-first design. Translate complex DeFi concepts into intuitive, engaging, and accessible content. Craft a best-in-class brand and digtal platform that builds credibility with retail users, institutional investors, and strategic partners. Deliver a visual showcase that inspires confidence and positions Solstice at the forefront of the DeFi movement.

Solution

Solution

We approached the Solstice brand and digital experience with intentionality at every level, because purposeful design builds lasting trust. Every colour, typeface, image, and interaction was selected to reinforce the core values of transparency, innovation, and credibility. At the heart of the system is a belief that clarity builds confidence. Weve translated complex financial concepts into intuitive, digestible design, empowering users of all backgrounds to engage with the Solstice ecosystem feeling informed and in control. The visual language walks a line between innovation and stability, blending modern aesthetics with institutional gravitas. It's forward-thinking and dynamic, but never at the expense of trust and dependability. We build brand familiarity and integrity by maintaining design consistency, creating a seamless, cohesive experience across platforms that enhances user confidence. Ultimately, the design of Solstice sets a new benchmark. The future of finance is now, and weve delivered a premium, digital-first brand experience that reflects the bold promise of DeFi, stable, inclusive, and ready for scale.

We approached the Solstice brand and digital experience with intentionality at every level, because purposeful design builds lasting trust. Every colour, typeface, image, and interaction was selected to reinforce the core values of transparency, innovation, and credibility. At the heart of the system is a belief that clarity builds confidence. We’ve translated complex financial concepts into intuitive, digestible design, empowering users of all backgrounds to engage with the Solstice ecosystem feeling informed and in control. The visual language walks a line between innovation and stability, blending modern aesthetics with institutional gravitas. It's forward-thinking and dynamic, but never at the expense of trust and dependability. We build brand familiarity and integrity by maintaining design consistency, creating a seamless, cohesive experience across platforms that enhances user confidence. Ultimately, the design of Solstice sets a new benchmark. The future of finance is now, and we’ve delivered a premium, digital-first brand experience that reflects the bold promise of DeFi, stable, inclusive, and ready for scale.

Credits

Ian Howarth

Creative Director

Visual Designer

Credits

Ian Howarth

Creative Director

Visual Designer

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